Hoof & the Horn

Hoof & the Horn is a clothing boutique in Yucca Valley, California that carries rustic vintage and new fashions. For their identity, they wanted a logo that invokes and reflects their unique desert location. The logo has been applied to all branding elements, including business cards, gift certificates, postcards, embroidered patches, stickers, and even a one-of-a-kind die-cut laser-engraved wooden sign that welcomes visitors over the storefront.

Images by LP Hastings.